Position with purpose.
Become unforgettable.
We help you launch, relaunch, or reposition your brands with clarity, authenticity, and impact.
Who We Are
We build brands people remember—for all the right reasons.
In a market where science leads and complexity confuses, your brand needs more than visibility—it needs strategic clarity.
At Unforgettable Brands™, we specialize in life sciences brand positioning. Whether you're entering the market, evolving your message, or redefining your presence, we help you uncover the brand truth that sets you apart.
Using our proprietary Unforgettable Brands™ Method, we co-create Unforgettable Brands™ with you by working through three powerful phases: REVEAL, OWN, ACTIVATE.
Our Method
In a market where science leads and complexity confuses, your brand needs more than visibility—it needs strategic clarity.
✧ Reveal
Get grounded. Gain clarity.
Root your brand in evidence and real needs. See what others don’t.
Understand your audience and uncover your customers’ needs
Define your brand’s irrefutable attributes
Scan the competitive landscape
✧ Own
Own your essence. Lead with authenticity.
The strongest brands lead from within. Know who you are—and why it matters.
Identify your purpose
Articulate your core values
Envision your impact
✧ Activate
Turn relevance into results.
Position your brand to matter—then turn strategy into performance.
Define your strategy
Speak their language by pivoting from “Me to You”
Uncover barriers: test, refine, and win
Whether you're entering the market for the first time—or ready for a bold next chapter— we position life sciences brands to be unforgettable.
Who We Work With
Life sciences is where we live.
We work with forward-thinking companies across the life sciences ecosystem—from early-stage biotech to global pharma, diagnostics, aesthetics, medical devices, medtech, healthtech, and digital health innovators.
Whether you're launching a new product or redefining your market role, we help you build a brand that’s impossible to ignore.
Our team has worked for or with the following brands:
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Nemluvio
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Diovan, Exforge, Galvus, Lescol, Lamisil, Xolair, Exelon, Trileptal, Zerit XR, Differin, Aklief, Epiduo, Metvix, Mirvaso, Soolantra
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Restylane, Azzalure, Dysport, Sculptra, Pliaglis, Nutragent, Isdinceutics, Mesoestetic, Sebbin
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Cetaphil, Actinica, Benzac, Loceryl, Isdin, Ureadin, Nutratopic, Acniben, Lambdapil, Niogermox, Bexident, Fluocaril, Parogencyl
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Biospectal
Our Experience
Experts in life sciences. Strategists at heart.
At Unforgettable Brands™, our team combines deep life sciences experience with sharp strategic thinking and creative insight. We’ve worked across every stage of the brand lifecycle—from launch to commercialization to repositioning—partnering with biotech startups, pharma giants, diagnostics disruptors, medical devices, cosmeceuticals, medtech, and digital heatlh innovators.
We understand your science, speak the language of regulators, and bring the commercial mindset needed to turn complex technologies into clear, compelling brand stories.
What we bring
What Clients are Saying
"With Bernat we had great help, a great professional, who quickly understood the needs of the company and was able to provide useful advice immediately. He helped us to raise our perspective by giving us a very macro and medium/long-term vision of the business."
Carles Font, Co-CEO Mesoestetic
"I had the privilege to be Bernat’s peer and his mentee in the past. Recently I had the opportunity to be his client, and it was a highly productive experience. Thanks to his deep listening skills, his high level of strategic vision, his agility in understanding the context, the challenges and the opportunities, Bernat was able to contribute as of Day 1 in the project."
Sarah Christiaanse, General Manager in Medtech
"As International sales director, I had the opportunity to work closely with Bernat on a mission to define our development strategy in the Latin American market, and more particularly in Brazil.
Bernat identified high quality local contacts to gain an in-depth understanding of the dynamics of the Brazilian market, taking into account local specificities, medical device regulations and import challenges. His quick understanding of our issues, his analysis and the development of a short- and medium-term business plan, with clear and actionable recommendations, enabled us to better grasp the challenges and opportunities of the market and optimize our approach."
Delphine Bolard, International Sales Director
Let’s make your brand unforgettable
